Hook
The Customer-Led Growth Platform.
Overview
Hook is a newer entrant focused on Customer-Led Growth. It helps CS and Sales teams identify users and accounts that are showing buying signals within the product. It then provides tools to engage these users and convert them into expansion revenue, bridging the gap between customer success and sales.
✨ Key Features
- Predictive Health Scores (P-Score™)
- Churn Prediction
- Expansion Opportunity Identification
- Automated Workflows
- Customer Segmentation
- Real-time Alerts
🎯 Key Differentiators
- Focus on the entire customer-led growth lifecycle
- Connects CS and Sales workflows
- Automated engagement tools
Unique Value: Turns product usage data into expansion revenue by identifying and helping you engage with your most promising users.
🎯 Use Cases (4)
✅ Best For
- Operationalizing a product-led sales motion
- Surfacing revenue opportunities for CS teams
- Engaging trial users to drive conversion
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Companies without a self-serve or trial motion
- Businesses not focused on expansion revenue
🏆 Alternatives
Provides more actionable workflows and engagement tools compared to platforms that only surface PQLs.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Dedicated Support (Varies tier)
🔒 Compliance & Security
💰 Pricing
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