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Klaviyo

The platform that powers smarter digital relationships.

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Overview

Klaviyo is a marketing automation platform that helps businesses acquire, retain, and grow their customer base. While known for email, it has a robust, fully integrated SMS marketing channel, allowing brands to create seamless, multi-channel communication experiences.

✨ Key Features

  • Unified Email & SMS Marketing
  • Advanced Customer Segmentation
  • Automated Flows (e.g., Abandoned Cart)
  • Two-Way SMS Conversations
  • Personalization based on customer data
  • Predictive Analytics
  • List Growth Tools

🎯 Key Differentiators

  • Deep ecommerce integrations
  • Advanced segmentation and personalization
  • Combined email and SMS marketing

Unique Value: A unified customer platform that helps ecommerce brands drive revenue through personalized email and SMS marketing.

🎯 Use Cases (5)

Omnichannel Marketing Campaigns E-commerce Customer Lifecycle Marketing Personalized Promotions Transactional Messages Customer Segmentation and Analysis

✅ Best For

  • Used by over 140,000 businesses to power their email and SMS marketing.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Companies looking for a simple, standalone SMS-only tool without email marketing.

🏆 Alternatives

Mailchimp Omnisend Drip

Offers deeper ecommerce data integration and more advanced segmentation than general email platforms like Mailchimp.

💻 Platforms

Web API

🔌 Integrations

Shopify BigCommerce Magento WooCommerce Facebook Zendesk

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Dedicated Support (Enterprise tier)

🔒 Compliance & Security

✓ SOC 2 ✓ GDPR ✓ ISO 27001 ✓ SSO ✓ SOC 2 Type II ✓ ISO 27001

💰 Pricing

$30.00/mo
Free Tier Available

Free tier: Up to 250 contacts and 500 email sends. SMS is pay-as-you-go.

Visit Klaviyo Website →