Tribe Dynamics (now part of CreatorIQ)
The Standard for Earned Media.
Overview
Tribe Dynamics is an analytics platform that specializes in measuring the earned media value (EMV) of influencer marketing. The platform helps brands understand the impact of their creator collaborations and benchmark their performance against competitors. It is now part of CreatorIQ.
✨ Key Features
- Earned Media Value (EMV) Measurement
- Influencer & Content Tracking
- Competitive Benchmarking
- Community Management
- Reporting & Analytics
🎯 Key Differentiators
- Industry-standard Earned Media Value (EMV) metric
- Strong focus on the beauty, fashion, and lifestyle industries
- Powerful competitive benchmarking capabilities
Unique Value: Tribe Dynamics provides a standardized and trusted metric for measuring the value of influencer marketing, enabling brands to quantify the impact of their earned media.
🎯 Use Cases (4)
✅ Best For
- Providing the standard for earned media measurement in the beauty, fashion, and lifestyle industries
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Users who need a full-service campaign management platform
- Small businesses with limited analytics needs
🏆 Alternatives
The focus on a standardized metric like EMV allows for more consistent and comparable measurement across the industry, which is a key advantage over platforms with proprietary and less transparent metrics.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Phone Support
- ✓ Dedicated Support (All plans tier)
🔒 Compliance & Security
💰 Pricing
Free tier: N/A
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