Voluum

PERFORMANCE MARKETING ANALYTICS SOFTWARE

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Overview

Voluum is a performance marketing analytics software for marketers, in-house media buyers and agencies. It allows you to track, manage, and optimize all paid and organic traffic sources straight from one platform. Among its features, Voluum provides AI-powered tools for traffic auto-optimization and enables teams to collaborate on different access levels.

✨ Key Features

  • Ad tracking for various channels
  • AI-powered optimization
  • Real-time reporting
  • A/B testing for creatives and landing pages
  • Fraud detection
  • Multi-touch attribution

🎯 Key Differentiators

  • AI-powered optimization tools
  • Real-time reporting and analytics
  • User-friendly interface

Unique Value: Voluum provides a comprehensive and AI-driven platform for performance marketers to track, optimize, and automate their campaigns with a high degree of accuracy and efficiency.

🎯 Use Cases (4)

Affiliate marketing campaign tracking Media buying and arbitrage Performance marketing analytics Campaign optimization across multiple traffic sources

✅ Best For

  • Tracking and optimizing affiliate campaigns
  • Analyzing ad performance for media buyers

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Basic website analytics for small blogs

🏆 Alternatives

RedTrack ClickMagick Bemob

Compared to some alternatives, Voluum offers more advanced AI-powered optimization features and a very intuitive user interface for managing complex campaigns.

💻 Platforms

Web API

🔌 Integrations

Google Ads Facebook Ads Taboola Outbrain MGID RevContent PropellerAds Zeropark API

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Dedicated Support (Scale tier)

🔒 Compliance & Security

✓ GDPR

💰 Pricing

$199.00/mo

✓ 14-day free trial

Free tier: NA

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